Youth Respecting Tobacco


First Nations teens got together to do something about commercial tobacco

"We made these videos because someone had to stand up to big tobacco and fight for our health!"


Aboriginal teens smoke at a rate 2-3 times higher than other teens in B.C.

Many start smoking cigarettes before they start high school. 

There are lots of reasons to not pick up that first cigarette. 

• Bad Breath! You don’t want your friends to smell your breath from a mile away. Your clothes will also get smelly (rainy days make this even worse) and perfumes can’t even mask the smoky smell.
• It’s not sexy! Kissing someone who has just smoked a cigarette is kinda gross … And your friends probably won’t appreciate your second-hand smoke.

• It’s gonna slow you down. Smoking affects your lungs and your ability to breathe while exercising – so running the length of the field or dribbling down the court is harder. It’s not fun to be on the losing end of the game.  

The Youth Video Contest

FNHA ran a Youth Video Contest from March 19 to August 31, 2017. ​ To enter you must be a First Nations teen (age 13-16) living in British Columbia. Tell us what you are doing (or plan to do) to change the impact commercial tobacco has had in your life, community, or among your friends, for the chance to win a prize.

How do I enter?

1. Follow our Instagram account and we’ll return the favour.

2. Upload a 15-60 second video that captures what you are doing or planning to do to change the impact commercial tobacco has had in your life, community, or among your friends, by completing the following phrase

“This is how I am/will #respectingtobacco …”.

Videos should use the campaign hashtag, #respectingtobacco, and tag the FNHA Instagram account, along with three other Instagram users you want to challenge to participate in the contest.

3. Check in every month for winner announcements. Winners will be announced on May 1, June 1, July 1 and August 1, 2017.

FNHA may, at its discretion, repost videos uploaded by contest participants. These videos will be featured on FNHA social media channels.

What do I win?

There are three $1,000 prizes.

Frequently Asked Questions:

Q: What if I want to enter but do not have an Instagram account?

A: Submit your video through our campaign page here. Videos can be uploaded from a desktop computer or a mobile device.

Q: How will winners be notified?

A: The Instagram account will comment on the winning video alerting the Instagram user of their win and providing them with instructions for claiming their prize. If the winner submitted their video through the campaign page, they will be notified through email.

Q: What if people submit inappropriate videos?

A: FNHA will un-tag the account from the video and the entry will not be considered by the panel.

Engage your students with a great class project!

Teacher packages include:

• Two 30-second smoking prevention videos created by First Nations teens in BC
• Youth Video Contest information
• Resources for traditional tobacco use and smoking cessation

If you would like more information about the teacher package or to order one, contact Cate Korinth at